THE VERSION OF YOURSELF

CHANTÉ CREATIVE

Helsinki · 2026

THE BRIEF

The hotel is a design-led apartment . The spaces are already beautiful, and like most hospitality brands, the content around them shows the room, the bed, the bathroom, the view from the window. What it doesn't show is the stay.

We built the project around one idea: a guest doesn't book a room, she books a version of herself. The result is a short fashion film and a set of stills following one woman through an afternoon, coat when she stroll around city, black dress and gold dress for the evening to follow, treating a hotel stay as a story with an arc rather than a list of amenities.

Shot in one afternoon on location, with a model and a small crew, in a cinematic editorial register. Self-initiated.